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New Program Offers Opportunities For Parents and Caregivers To Re-enter Marketing and Communications Careers

shelleydiamondScarsdale resident and Global Chief Client Officer at Young & Rubicam, Shelley Diamond shared this exciting opportunity to help reboot your career. Young & Rubicam Group is launching a new career reboot program, PowerOn. In recognition of marketing and advertising professionals facing the challenges of re-entering the workforce after leaving to be full-time parents or caregivers, the training program aims to reclaim this untapped talent and recruitment potential. The 12-week training program is open to both men and women and offers hands-on experience, resources and training necessary to kickstart the next chapter of their careers.

Studies from the Center for Talent Innovation show that those who leave the workforce to care for children or other family members face increasing difficulty when they opt to re-enter, with women being disproportionately more affected. Today, an estimated 3 million women with college or advanced degrees are seeking to re-enter the workforce.

"It's time for our industry to embrace this untapped pool of talent – so often the decision to depart from the workforce to focus on family or childcare unfairly impedes opportunities for growth down the line. But we know these candidates offer an incredible skillset, life experience, diverse points of view and much more. We developed PowerOn to offer a channel for these professionals to come back," said Madeline Park, Chief of Talent and Operations, Young & Rubicam Group.PowerOn logo

Participants will be supported by mentor teams, both experienced executives and reciprocal learning opportunities from emerging talent. The program's robust learning and development curriculum includes professional workshops, speaker series and a range of professional skills and knowledge training sessions. Training sessions will be open for all employees to encourage networking, collaboration and shared learning. The optimal goal will be to place participants in full time positions at the close of the program.

Y&R Group's PowerOn program seeks to support and mentor professionals who primarily have experience in Account Management, Strategic Planning and Project Management. Applicants must have held a management or senior level position prior to leaving the industry.

The program will begin on January 16, 2018 based in Y&R Group's New York office locations. Participating companies include: Y&R, Wunderman, Red Fuse, WPP Health and Wellness companies, Sudler & Hennessey, Grey Healthcare and Hogarth.

Applications are open now thru December 1, 2017. For additional information about PowerOn or to apply visit www.poweronyrg.com.

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